After writing software for what seems like eons, Eltitude founder Mark wanted something new to do.

When Mark got engaged to his wife in 2014, he brainstormed with his fiancée about businesses they could work on.  Somehow, they stumbled onto selling on Amazon and Ebay.

Fast forward a few years, and the Amazon business (with a little bit of Ebay) was in full swing.

At that time, Mark and Amy were contacting wholesalers and signing up for accounts.

With wholesalers to purchase from, now came the problem of how to find profitable items to sell from wholesale lists that ran from hundreds to thousands of potential items to buy (and sell).

Mark was no longer writing software…however he still was in touch with one of his colleagues, Daniel, from his programming days.

When Mark explained what he needed, Daniel got to work on what we are now calling ProfitCruncher.

For a few years, ProfitCruncher was used solely by Mark on his Amazon business…until one day Mark and Daniel brainstormed…why not help other Amazon sellers find their own wholesale deals?   

And here we are…with the launch of our well tested, proven over several years, and now available to Amazon sellers…ProfitCruncher.